Learn international marketing by visiting some incredible areas in Ecuador. You will explore the rich culture of the Indigenous people of the Andean region, have the opportunity to interact with the community and learn firsthand about the challenges and opportunities for indigenous populations in South America.
You will also get the opportunity to visit the Montañita Spanish School, a successful language school that caters to both local and international students. The third location is the Acuario Valdivia Aquarium, a popular tourist attraction that offers services such as accommodations, volunteer tourism, and educational programs.
Throughout the trip, you will be challenged to analyze complex marketing problems and generate appropriate recommendations for implementation. You will work collaboratively to develop a marketing plan for a hypothetical business that caters to both local and international markets while being culturally sensitive and socially responsible.
For domestic students, airfare, accommodation, and tuition are covered with a grant from Colleges and Institutes Canada and our post-secondary partners.
Courses | 3 credits:
Instructors
Apply by contacting Evan Van Dyk at evandyk@coastmountaincollege.ca
February 14 to 25, 2024
Ecuador the Andean region
Montañita Spanish School
Acuario Valdivia Aquarium
International | |
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Field Trip fee | $4,667.96 |
MARK 150 | $1,334.73 |
Student Union fees | $46.64 |
Total | $6049.33 |
Nonrefundable deposit due at registration: $105.00
Full tuition due 10 business days before start.